Since her arrival in the United States from Mexico, Ayelet has been at the forefront of the Latin music industry. Her expertise includes artist management, talent acquisition, sales, corporate sponsorships, public relations, and local and national tour promotions. Her music marketing contributions include various music initiatives at major record labels such as Sony Music, Warner Music Latin, and Fonovisa, and creative programming for companies and brands including Pepsi, DIAGEO, Sprint, Coors Light, Mountain Dew, Nestle, Vans, Live Nation, Ford Motor Company, and Budweiser to name a few.
Only a few people in the Latin music business command the respect and longevity of the work done by Ayelet Corona. She provides brands with out-of-the-box thinking, unparalleled results, and access to a wide range of artists ranging from Mexican pop-rock band Mana to regional Mexican giants Los Tigres del Norte.
In 1999, Ayelet Corona founded ACA Marketing to capitalize on her extensive relationships with Latin artists and the desire of corporations looking to reach and appeal to the exploding U.S. Hispanic youth market
Since then, Ayelet has been responsible for bringing millions of dollars worth of sponsorship and touring fees to artists and unique brand partnerships that have helped brands reach the fastest-growing demographic in the U.S. – Latin youth.
Ayelet’s Favorite Quote
“Strive not to be a success, but rather to be of value.”
―Albert Einstein